CLAR Company Profile and Key Details

Clarus Corporation is a global enterprise specializing in the design, production, and supply of outdoor gear and lifestyle goods for consumer markets spanning the United States, Canada, Europe, the Middle East, Asia, Australia, New Zealand, Africa, and South America. Its Outdoor division provides a comprehensive suite of products catering to activities like climbing, mountaineering, trail running, backpacking, and skiing. Offerings include performance-oriented apparel such as shells, insulation, mid-layers, pants, and branded clothing; an extensive range of rock and ice climbing equipment like carabiners, protective devices, harnesses, belay tools, helmets, and specialized ice climbing apparatus; technical backpacks and day packs; trekking poles; headlamps and lanterns; gloves and mittens; skincare items; and critical snow safety products such as avalanche airbag systems, transceivers, shovels, and probes, alongside skis, poles, and skins. Key brands within this segment are Black Diamond Equipment, PIEPS, and SKINourishment. The company's Precision Sport segment is dedicated to manufacturing high-quality bullets and ammunition. These products serve the distinct requirements of precision target shooters, hunters, and military and law enforcement professionals, marketed under the Sierra and Barnes brands. For those pursuing vehicle-based adventures, the Adventure segment features engineered automotive accessories. This includes robust roof racks, trays, mounting systems, luggage boxes, and various carriers from the Rhino-Rack brand, as well as essential overlanding and off-road recovery and extraction tracks provided by MAXTRAX. Clarus reaches its varied clientele, encompassing avid climbers, winter sports enthusiasts, trail runners, backpackers, competitive marksmen, hunters, and general outdoor consumers, through a multi-faceted distribution network. This encompasses sales via independent specialty retailers, major sporting goods and outdoor recreation chains, various distributors, original equipment manufacturers, and direct-to-consumer channels through its own websites. Established in 1991, Clarus Corporation maintains its corporate headquarters in Salt Lake City, Utah.